FRACTIONAL CMO FOR SMBs
Marketing leadership for start-ups and SMBs, tailored to your business without committing to a full-time leadership role. Cost-effective expertise, flexible resource, and strategic insights.
TRUSTED BY TECH GIANTS & STARTUPS ALIKE
FLEXIBLE
LEADERSHIP
A fractional CMO, is a part-time or temporary marketing lead hired to provide strategic leadership and expertise for businesses without the need for a full-time CMO.
We are great at hitting the ground running, setting up marketing teams, operations and MarTech infrastructures, or course correct to help you stay on track with your business goals.
BUILDING MARKETING FOUNDATIONS OR OPTIMISING EXISTING EFFORTS
A marketing leader on a retainer basis who can:
-
Develop marketing strategy
-
Oversee and direct implementation
-
Set KPIs and create measurement
-
Guide and consult
-
Hire and manage talent
The larger the business and operational setup, the more complex the role. This GeekyOrange service is designed for businesses under $20M ARR.
COST EFFECTIVE
EXPERTISE
Gain access to high-level marketing expertise without the full cost of a permanent CMO, tailoring involvement as needed for your business.
STRATEGIC
INSIGHT
Benefit from a seasoned professional's perspective and industry knowledge to drive effective marketing strategy.
OBJECTIVE
EVALUATION
Obtain an unbiased assessment of current marketing efforts and implement objective recommendations for improvement.
FLEXIBLE RESOURCE ALLOCATION
Adjust marketing leadership based on evolving needs, without committing to a full-time role, while reducing onboarding time.
EFFICIENCY &
FOCUS
Internal teams focus on their core competencies, while the CMO focuses on optimising and driving the marketing infrastructure.
WHEN TO HIRE A FRACTIONAL CMO
FRACTIONAL CMO SERVICES
MARKETING STRATEGY
-
Develop and align marketing strategies with overall business goals.
-
Suitable for any small business, in any stage, in collaboration with key stakeholders.
-
Timelines can vary depending on current infrastructure, resources, data, stage of business etc.
-
Can be delivered as a one-off project and then taken in-house, or can be followed through with implementation and measurement.
FAQs
LET'S CONNECT
If you need help, whether it's ongoing or for one-off projects, want consultancy, or just have a question, please get in touch.
I quote per project, so understanding your needs will be the focus of our first chat.